Mexico—Germany Dual Year 2016—2017

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The design of the visual identity and communication campaign for the Germany-Mexico Dual Year 2016-2017 stands as a testament to the power of cultural collaboration on a grand scale. This monumental project marked an entire year of extending the visual identity across a myriad of applications and spaces, showcasing the enduring partnership between two nations. It's a source of immense pride to have contributed to a project of such magnitude, undoubtedly the largest visual identity I've had the privilege to develop.

The visual identity for the Dual Year was not just a logo or a set of design elements; it was a bridge that connected the rich cultural tapestries of Germany and Mexico.

From promotional materials to event signage, the design seamlessly wove together the two countries' heritage, showcasing their shared history, art, and innovation. The communication campaign transcended borders and language barriers, underscoring the significance of international collaboration in fostering understanding and goodwill.

In a world where cultural exchange is more critical than ever, this project serves as a shining example of the impact that a well-crafted visual identity and communication campaign can have in strengthening diplomatic ties and celebrating the beauty of diversity. It's a reminder that design can be a powerful tool for promoting unity and collaboration on the global stage.